PRODUCTION: JLR PRODUCTIONS
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Joanna
L. Rhodes

Executive Producer · Production Consultant
Experience20+ Years BasedRemote / Global Reel15 Selected Projects
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Apple TV+AirbnbSamsungPelotonKellogg'sWarner Bros.PfizerNASCARZooxDoveCadillacBurger KingA&E Network Apple TV+AirbnbSamsungPelotonKellogg'sWarner Bros.PfizerNASCARZooxDoveCadillacBurger KingA&E Network

On brief, on set, on budget

For over two decades I've orchestrated end-to-end production — promotional, broadcast, social, and experiential — for tier-one brands. I'm both a producer and a production consultant who manages and creates efficiencies with budgets of every size, handles the hundreds of small logistics that make a shoot actually happen, lead multidisciplinary crews, and acts as the through-line between talent, clients, and craft. I bring order to creative chaos without losing the human element. I have deep production and post-production expertise, a strong eye for viral content and trends, digital and generative technology knowledge and skill, financial acumen, and a highly collaborative leadership style.

The reel

Selected credits

2021 — Present

Executive Producer / Owner — JLR Productions

Founded and lead a boutique global production agency, pre-production through post, for clients including Zoox (Amazon), WiTricity, Innoviz Technologies.
2024 — Present

Senior Producer / Content Production Manager — Toldright Productions

Tier-one clients including Samsung Ads, ESPN+, Lenovo, and Invesco.
2024

Senior Content Producer — Hogwash Studios (Airbnb)

Directed global content production for the launch of Airbnb "Icons," including the campaign with Khaby Lame.
2022 — 2023

Senior Resources Producer — Real Chemistry

Supervised a multidisciplinary content team for healthcare clients including Pfizer and Abbott Laboratories.
2021 — 2022

Senior Post Producer — Boomshot Productions (NASCAR)

Oversaw a high-volume post-production department across editors, animators, and audio mixers.
1993 — 1997

BA, Film (Honors) — Columbia College Chicago

Full production history — Apple TV+, Warner Bros., 360i, Ogilvy, Leo Burnett, and more — is on the résumé. Download the full PDF →

Credits & recognition

2017 · Clio

Shortlist, Film Technique — Sound Design

2017 · Shoot Magazine

Top Ten Music Chart, Shoot Online

AECOM "Surfer" campaign
Published

Co-Author, Brand Book

"Shhh, Shut Down Fat Talk" — The Kellogg's Company
Wrap

Let's make something

+1 312 399 6077  ·  +351 938 567 509
Remote / Global
© 2026 JLR Productions Cut. That's a wrap.